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Privacy Policy

Last Updated: May 2026

This Privacy Policy explains how MappedSkills Marketing collects, uses, stores, and protects information when you visit our website, contact us, submit a form, book a strategy call, or interact with our marketing content.

Information We Collect

We may collect information that you voluntarily submit through our website, forms, calls, emails, or booking tools.

Information You Provide:

  • Name
  • Email address
  • Phone number
  • Company name
  • Website URL
  • Service interest
  • Marketing budget range
  • Business goals
  • Message or enquiry details
  • Call booking information
  • Any information you choose to share with us

Technical and Usage Information:

  • IP address
  • Browser type
  • Device type
  • Pages visited
  • Time spent on the website
  • Referral source
  • Campaign source
  • Form interaction data
  • CTA click data

How We Use Your Information

We may use collected information to:

  • Respond to enquiries
  • Schedule strategy calls
  • Understand your business requirements
  • Provide marketing recommendations
  • Prepare proposals
  • Improve website experience
  • Analyze website performance
  • Track marketing campaign effectiveness
  • Improve our services
  • Send relevant business communication if consented or contextually appropriate

Important: We do not sell personal information to third parties.

Lead Forms and Contact Forms

When you submit a contact form, audit request, or enquiry form, we use the information to understand your marketing challenge and contact you regarding your enquiry.

Form submissions may be stored in:

  • Website backend or form system
  • Email notification system
  • CRM or lead management tool
  • Google Sheets or reporting dashboard if configured
  • Calendar booking platform if you schedule a call

Note: We only collect fields that are required for business communication and qualification.

Analytics and Tracking

We may use analytics and tracking tools to understand how visitors use our website and which marketing activities are effective.

Tools may include:

  • Google Analytics 4
  • Google Tag Manager
  • Meta Pixel
  • Google Ads conversion tracking
  • Search Console
  • Heatmap or session recording tools if added later

Tracked events may include:

  • Page views
  • Button clicks
  • Form starts and submissions
  • Phone and email clicks
  • Schedule call clicks
  • Newsletter signups
  • Blog interactions

Note: Tracking IDs should be configurable through environment variables and should not be hardcoded.

Cookies and Similar Technologies

Our website may use cookies or similar technologies to improve user experience, measure website performance, and understand marketing effectiveness.

Cookies may be used for:

  • Website functionality
  • Analytics
  • Advertising measurement
  • Retargeting
  • Conversion tracking
  • User experience improvement

Note: If required, a cookie consent banner or preference mechanism should be added before launch.

Third-Party Tools

We may use third-party tools to operate the website, manage enquiries, track performance, or schedule calls. Examples may include:

  • Vercel for hosting
  • Google Analytics and Google Tag Manager
  • Meta Pixel
  • Calendly or similar booking tools
  • Email service providers
  • CRM tools
  • Form handling tools
  • Payment or billing tools if added later

Note: These third-party tools may process information according to their own privacy policies.

Data Sharing

We may share information only when necessary to:

  • Respond to your enquiry
  • Deliver services
  • Use website, analytics, CRM, or booking tools
  • Comply with legal obligations
  • Protect business rights
  • Work with service providers under appropriate confidentiality expectations

Important: We do not sell personal information.

Data Retention

We retain information only as long as needed for business, legal, reporting, or service-related purposes. Examples:

  • Enquiry data may be retained for follow-up and business communication
  • Proposal-related data may be retained for business records
  • Analytics data may be retained according to tool settings
  • Client data may be retained as per agreement and legal requirements

Note: Retention periods should be reviewed legally before launch.

Data Security

We use reasonable technical and organizational measures to protect collected information. This may include:

  • Secure hosting
  • HTTPS encryption
  • Access controls
  • Environment variables for sensitive keys
  • Limited access to form submissions
  • Avoiding unnecessary data collection

Disclaimer: No method of internet transmission or electronic storage is 100% secure.

Your Rights

Depending on applicable law, users may have rights related to their personal data, including the right to access, correct, update, withdraw consent, or request deletion of personal information.

To make a request, you can contact us at:

info@mappedskills.com

Legal Review Note: Rights language should be reviewed for compliance with applicable Indian privacy law before publishing.

Children's Privacy

MappedSkills Marketing does not knowingly collect personal information from children. The website and services are intended for business owners, professionals, and organizations.

Policy Updates

We may update this Privacy Policy from time to time. Updates will be reflected by changing the "Last Updated" date on this page.

Contact Us

MappedSkills Marketing

Pune, Maharashtra, India

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