Social Media AdseCommerce and retailSep 2024 – Mar 2025

Klenzmo

Meta Ads linked to 3,957 products sold for Klenzmo

Klenzmo’s Meta Ads engagement recorded 3,957 products sold and ₹43,52,700 in reported revenue between September 2024 and March 2025, against ₹8,40,000 in advertising spend.

Client
Klenzmo
Industry
D2C and ecommerce
Period
Sep 2024 – Mar 2025
Klenzmo, Meta Ads. Product sales measured against advertising spend. 3,957 products sold and a 5.18 times reported ROAS, September 2024 to March 2025. An illustrative still life of folded cleaning cloths and a wooden brush.Klenzmo, Meta Ads. Product sales measured against advertising spend. 3,957 products sold and a 5.18 times reported ROAS, September 2024 to March 2025. An illustrative still life of folded cleaning cloths and a wooden brush.

The problem

Connect product discovery with commercial results

For a specialist cleaning brand, advertising needs to move beyond attention to product sales. This case examines the reported product volume and revenue alongside the advertising investment.

  • Attention needs a buying outcome: Reach and engagement alone do not explain the value of advertising to a product business.

  • Sales need a clear cost: The number of products sold should be assessed against spend and reported revenue.

What we did

Meta advertising assessed against product sales

MappedSkills’ engagement covered Meta Ads for Klenzmo. The confirmed reporting scope is product sales, advertising spend and revenue during the selected period.

The impact

3,957 products sold and ₹43 lakh 53 thousand in revenue

The supplied totals produce an advertising cost of ₹212.28 per product sold and a 5.18× revenue return on advertising spend.

Reported figures

Reported figure

3,957

products sold, September 2024 to March 2025. Not labelled as orders, purchases or unique customers.

  • 5.18×

    return on ad spend. Reported revenue divided by advertising spend, calculated from the reported totals, September 2024 to March 2025. Revenue return is not profit.

  • ₹8,40,000

    in advertising spend, September 2024 to March 2025.

  • ₹43,52,700

    in reported revenue, September 2024 to March 2025.

  • ₹212.28

    advertising cost per product sold. Advertising spend divided by products sold, calculated from the reported totals.

A recreated agency dashboard for Klenzmo, Meta Ads, September 2024 to March 2025, in rupees. Products sold 3,957. Advertising spend ₹8,40,000. Reported revenue ₹43,52,700. Advertising cost per product sold ₹212.28. Reported ROAS 5.18 times. A bar chart compares advertising spend with reported revenue. Products sold are not confirmed order counts, and revenue return is not profit.

Social Media Ads · Case study

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